As lead creative, client liaison, and project manager, I thoroughly enjoyed working on a wide range of Coca-Cola sponsorship initiatives. From concept and design through implementation, I partnered with different Coca-Cola clients on projects including logo and collateral development for the Domino's CASE Award, FIFA soccer promotions, and numerous trade show displays. Through discovery, I quickly learned the niche purpose of each sponsorship program, which laid the groundwork for visually bringing two brands together. Sponsor brands often arrived with their own personality, yet they worked beautifully under the Coke brand. The real question was which PMS red to specify in production.

Projects include: The Coca-Cola sponsorship display graphics for the McDonald's Women Operators Network (WON) trade show presence; Domino’s CASE Award incentive campaign sponsored by the Coca-Cola Company; and The Coca-Cola Company sponsors the quarterly publication of Behind the Screams for Six Flags, highlighting national marketing programs, promotions, and in-park initiatives.